The Tipping Point offers an intriguing perspective on how buying trends, social trends, and other patterns of behavior occur as a result of a few people: connectors, mavens, and salesmen. I think the author supports his claim really well with the data he draws on. I found the book intriguing because the author makes the concepts easy to follow and shows how societal trends are shaped by just a few people who help tip the rest of us to what those trends are.
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